how we work
Micro-financing philanthropy from a global community - through fully transparent giving. Donating to proven and effective initiatives on the ground.
Changing the paradigm of "HOW" we give!
We raise funds from a global community, for less than the cost of a Netflix subscription each month! We are racing an uncertain deadline to prevent the extinction of our elephants, rhino, lions, leopards, cheetah, pangolin and other highly endangered animals in Africa & with your help we can.
We're making philanthropy affordable - and SO EASY! For $5.00 a month you can support several different anti-poaching initiatives at once, while learning about the wildlife poaching crisis and what we are doing to help stop it on your behalf - and then check back to watch your funds in use.
Because what makes us truly unique, is that we FILM YOUR FUNDS in action and we bring those stories back to you to SEE and EXPERIENCE your contributions working to solve the challenges these animals and our partners are facing. It's minimum cost, with maximum impact.
By joining our tribe you are fueling the immense power in numbers we want to harness which in order to end the poaching epidemic Africa endures.
You can sign up as a member or just donate and track our progress through our videos, there are so many ways to support our initiatives.
We forge strong relationships with the people and organizations throughout Africa who are affected by this epidemic and trying to end it. You'll hear their challenges in their own words throughout the year in interviews and videos.
As a member, you'll see "behind the scenes" footage from shoots, live interviews, and pre-recorded Zoom interviews where we hope to inform and inspire you to engage with us. We encourage your creativity always, so share your ideas with us.
The poaching and human/animal conflict is a complicated issue, but maybe YOU have the solution - It's man-made, so we can un-man make it!
OUR PARTNERS IN CONSERVATION
Sadly, there is no one "Silver Bullet" that will end poaching and the human/animal conflict. There are however, multiple effective initiatives that when used together, are proving to be successful and offer hope. Some of those initiatives are outlined below, and some more are coming.
Rangers are the last line of defense for Africa's endangered wildlife. They risk their lives every day to protect their animals and we want to continue to raise funds for their training and so they feel safer and acknowledged.
We lose more rhino and elephants in public parks than in private reserves and a lot of this comes down to poverty in the regions where poaching occurs. Rangers in national parks and reserves are being targeted by poachers with bribes or with threats to their safety and their family's safety, in exchange for giving up the location of rhino and elephants. When rangers can't be bribed, or come across a poaching scene in real time, often they're shot and killed outright.
Sometimes, rangers are just flat out not paid by the government and don't receive a paycheck, and can't feed their families - they become desperate. The crime syndicates and wildlife traffickers know these rangers have families to provide for and are in a vulnerable position which they exploit. We would like to introduce programs that supplement ranger salaries ($300 a year per ranger) and offer incentives to keep their animals alive and safe. We want to introduce skills training, education around the importance of animals to the African tourism industry and help change how communities view their lions, leopards, rhino and elephants. If we help to raise the living standards of rangers working national parks, bribes will become less appealing.
Training: We are creating a program with The Sparta Project in Los Angeles that will train willing veterans who are recovering from PTS(D) to teach their military skills to rangers in Africa who desperately need those skills and that training. Working with Damien Mander's amazing organization, IAPF, in Mozambique, The Sparta Project's U.S veterans will learn the techniques and geo-political landscape behind the men and areas their unique skills will be utilized.
Technology: We also want to fund state-of-the-art technology and equipment for those on the front lines that at least equal those that the poachers have. Damien Mander at IAPF for instance is doing outstanding work in Mozambique with his rangers, but needs funding to expand & scale his success. We want to bring you their stories and see your funds in play.
Equipment: We would also like to equip rangers and reserves with the latest in technology so they can keep up with the poachers on equal footing in this fight, to have the same resources the poachers bring to the fight. Flak jackets, boots, uniforms, night vision binoculars, camel packs, back packs - all very rudimentary supplies by army standards, but lacking and desperately needed by rangers to make their jobs fairer and safer.
Orphaned Rhino and Elephant Calves
We'd like to help feed, home and care for more of the young rhino and elephant calves that the poachers leave behind after shooting their mothers. Rhino babies and elephants are completely dependent on their mothers for much longer than most animals and need care and attention if they are to be rehabilitated and placed back in the wild. Transportation costs, veterinary fees, medicine, feed, housing and help with returning them to the wild.
Unfortunately, due to the callous nature of these poachers, scenes left behind a rhino or elephant massacres are heartbreaking. If a rhino, elephant or their calves do survive, helping them is sometimes beyond even the best vet's capabilities. Vets like Petronel Nieuwoudt and her "Care for Wild" foundation, and Dr Will Fowlds of the Wilderness Foundation are becoming all too adept at triage and facial reconstruction for rhino especially. However, with Africa such a vast country, it's often too late to help by the time they have reached the scene of the crime and an animal that could have been saved, dies from lack of immediate attention. We're about to raise funds for a vehicle that will help address at least one of these obstacles to saving the surviving animals.
Fund more electric fencing around the reserves and parks to keep animals inside an area that can be patrolled with more efficiency. Implementing innovative new solutions like introducing bee farmers to the regions most affected by rogue animals (because elephants are afraid of bees and wont enter the village to eat or trample crops). Using bees will also provide a valuable commodity in honey, and a safe solution for both humans and animals - free of conflict.
Global Awareness Campaign
A global awareness campaign expressing just how desperately close to extinction Africa's endangered species are right now is vital. It's only 9 years before we lose elephants, rhino and the big cats of Africa forever - unthinkable when you calculate just how much Mother Nature has thrown at them over the centuries. Celebrities, athletes, social media influencers, schools and college programs are needed to ensure that if we succeed in preventing this extinction, future generations will be equipped and tasked with assuring this will never happen again. By working with influencers, millennials and filmmakers we'll create effective messaging asking for global help in preventing the total decimation of our planet's noble creatures.
We also need to provide funding for undercover teams who track poaching at the source. These criminals need to be identified and prosecuted to the fullest extent of the law, and those laws need to be enforced. Our Advisory Board member, Steve Galster at Freeland has made remarkable strides in this area with their brave and stellar work undercover following the money and horns to the Kingpins and we especially want to bring you those stories as they happen. Andrea Crosta, who was featured prominently in "The Ivory Game" and who Founded, WildLeaks a remarkable site where anyone can leave anonymous wildlife crime tips.
Jamie Joseph, a South African activist is currently in hiding staying at undisclosed locations every 4th night because she exposed SA's biggest wildlife trafficking kingpin and he put a bounty on her head and personally threatened her life. He is awaiting trial (scheduled for March, 2017) so until he is tried and hopefully prosecuted, her life is not safe.
We want to purchase drones and fund teams to patrol the vast regions where elephants and rhino roam. Drones are the "eyes in the skies" for rangers on game reserves too vast to patrol on foot. Nighttime is when the animals are most vulnerable and when most poaching takes place - by the light of the bright African full moon which can be almost light as day over a four day span. By supplying our partners with drones that also have thermal cameras for night vision we give them the ability to protect the herds day and night. The night vision cameras pick up thermal images and relays info back to the ranger station in real time. Once alerted to the potential danger, a ranger team is deployed to investigate and can arrive ahead of the poachers and apprehend them before they attack the animals for their ivory and/or horns. The drones report all suspicious activity, and rangers can deploy teams of men directly to the herds ahead of the approaching poachers. Cameron Chell, one of our esteemed Advisory Board Members and drone company owners, is advising us on the best and most effective ways to use drones to make an impact.